Documentation

Paid Search

Updated on

Dec 17, 2024

Description

Paid Search recipe provides you with information about the performance of Keywords from advertising and SEO platforms (such as Google Ads, Bing Ads, Simpli.fi, and others). All daily metrics, such as clicks, impressions, conversions, and others, are broken down by campaign, ad set, and keyword.

Based on the data source, the final URL, match type, and platform values can be present in the report.

Dashboards

The Paid Search Recipe is used on three pages of the Marketing Dashboard 2.0. These informative pages offer a wide range of charts and metrics to help you make data-driven decisions:

Technical Details

Recipes Data Dictionary

Details
Schema
Mapping

Schema information

Setup guide

Settings

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Troubleshooting

Troubleshooting guides

Check out troubleshooting guides for
Paid Search
here:

Limits

Frequently asked questions

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Questions?

Improvado team is always happy to help with any other questions you might have! Send us an email.

Contact your Customer Success Manager or raise a request in Improvado Service Desk.