Connect Commercetools to Excel Power Query to Streamline Marketing Analytics

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What is Commercetools?

Commercetools is a leading cloud-based, headless commerce platform that enables enterprise companies to build and deploy highly customizable, scalable, and efficient e-commerce solutions. With its flexible API-driven architecture, Commercetools allows businesses to easily integrate with various marketing, sales, and analytics tools, providing seamless data exchange and improved customer experiences. Large enterprises benefit from increased agility and faster time-to-market, as well as a reduction in operational costs and streamlined workflows.

What is Excel Power Query?

Excel Power Query is a powerful data transformation and analysis add-in for Microsoft Excel, allowing enterprise companies to easily connect, combine, and refine data from various sources. With its intuitive user interface and extensive capabilities, Excel Power Query enables businesses to gain valuable insights and make data-driven decisions. Enterprise companies benefit from improved productivity, data accuracy, and enhanced reporting capabilities, which ultimately lead to better-informed strategic planning and increased profitability.

Connecting Commercetools to Excel Power Query

Connecting Commercetools to Excel Power Query can be done in several ways:

  • Export data from Commercetools as a CSV file and import it directly into Excel Power Query.
  • Use an API connector to directly connect Commercetools to Excel Power Query, enabling real-time data access and synchronization.
  • Utilize third-party integration platforms that facilitate the connection between the two systems, providing additional features such as data transformation and normalization.
  • Develop a custom solution using Commercetools' API and Excel Power Query's development tools, tailoring the connection to your specific needs.
  • Consider using Improvado, an advanced marketing analytics platform that provides a complete data pipeline, from data extraction and transformation to data visualization, making it easier and more efficient to connect Commercetools to Excel Power Query.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Commercetools to Excel Power Query with Improvado

Improvado is the best solution for connecting Commercetools to Excel Power Query for several reasons:

  • It offers a seamless, automated integration that significantly reduces manual work and the risk of human error.
  • With Improvado, you can easily access and visualize a wide range of metrics and dimensions from Commercetools, enabling comprehensive analysis and reporting.
  • Improvado's platform is designed to handle large volumes of data, ensuring reliable performance even for the most demanding enterprise use cases.
  • Customization options are available, allowing you to tailor the solution to your specific needs and requirements.
  • Improvado offers exceptional customer support, with a dedicated team of experts ready to assist you with any challenges or questions.

Summary of connection Commercetools to Excel Power Query

In summary, connecting Commercetools and Excel Power Query can be done in various ways, but using Improvado offers the most efficient and reliable solution. With Improvado, you can easily centralize your marketing and sales data, providing a scalable and customizable platform that handles large volumes of data with ease. The high quality of customer support ensures a smooth and seamless experience. To learn more about how Improvado can help you connect Commercetools to Excel Power Query, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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