Starfish is another great ETL marketing tool, specifically because of its customer insight capabilities.
Starfish helps companies enhance their customer targeting by accumulating data from their CRM to gain insights about their customers. The system extracts sales and other customer data from the CRM module and then links that data to support functions including finance and operations.
The Starfish dashboard is easy to use and helps users generate useful reports for running effective marketing campaigns and launching new products.
The software is quite useful for companies that depend heavily on customer feedback. Information from customer-centric social media pages like Facebook and Twitter is relayed on to Starfish ETL system, which is then used to develop new product strategies.
- Easy to use and simple to understand.
- Flexible and robust system, easily integrable with any database.
- A dedicated team of support professionals to resolve user queries.
- User feedback is taken in to account to make improvements in the software.
The system not efficient enough for a large migration of data.
The Starfish software is priced based on cloud and online migration services. Cloud migration starts from $495 per month while on migration pricing plan starts at $1495 per month. There are dedicated pricing plans available for CRM integration as well. These are based on the size of the organization and can go up to $1000 a month.