The cloud-based lead management system is uniquely designed to track customer behavior. You can use the email tracking system and synchronize your calendar, appointments, and tasks. Similarly, you can use the in-app features to track a multitude of activities.
You can make the most out of its 360 customer viewing to identify specific touchpoints of a website, product, or even a mild interaction. However, the email and event tracking are arguably the two best features of the software. You can access and sync your emails to get intuitive email analytics.
The free plan of the Freshsales lets you prioritize sales, leads, and customer engagement. Your publicly listed information and contacts are automatically integrated. The minimal customization set up of the software lets you schedule appointments and create a collaborative team and customer experience.
- Enhanced user visibility and customer support
- Heightened email and call features.
- Affordable price range and availability of free version.
- Full customization options only open for premium users.
- Difficulty to integrate third-party tools.
- Lack of added features in the software.
The software is available in four different variants for a single user per month. You can get Blossom at version at $12, Garden at $25, Estate at $49, and Forest at $79.
The Best Alternative
What is Improvado?
Improvado collects all your marketing data into one place. It syncs into every marketing platform you use, and gathers the data into the Improvado platform or sends it straight to your BI tools, with no dev help needed. It was designed by marketers for marketers. Now all your marketing reports and dashboards are automated in real-time.
Who should use Improvado?
Improvado is for any marketer seeking to simplify and streamline the work of aggregating data into an easy to use database. The program automates the entire process-- freeing up your time to work on other marketing tasks.
Improvado has hundreds of integrations with platforms like Facebook, Linkedin, Snapchat, Shopify, Mailchimp, Salesforce and more. This makes it easy to get the data you need, from wherever it lives. Integrations run deep and pull granular data from both the keyword and ad level.
Improvado allows you to view data in real time, viewing your marketing performance from a high level or drill in to the nitty gritty details.
It's easy to create custom dashboards and reports, but their customer service team is incredibly helpful if you need their support. Their customer support is available throughout every step and pays close attention to the specific needs of the individual client. Collected data is viewable on the BI tool of your choice as well as through Improvado’s dashboard. The user experience is a high priority.
- Excellent customer support throughout every step
- Simple implementation with no developer needed
- Integrations are granular and deep
- Ability to pull data from numerous platforms
- Compatible other BI tools, including Looker and Tableau
- Data aggregated in real time to a single destination
- Completely customizable, including custom metrics and integrations
- While some of the more granular features can seem complicated, customer service is excellent at helping users through any issues and building any needed custom calculations.
- Some initial back and forth may be needed with customer support to set up dashboards and reports exactly how you want them.
Improvado pricing is done on a custom basis. The company can assess your business needs and give you pricing details during a call.
Improvado has 80+ Integrations with plans to grow to 500. They can also build out custom integrations for any data source you request.