Get a holistic picture of your omnichannel efforts

Revenue data platform
300+ data sources
Enterprise SLA
ETL + Attribution
Infinitely scalable

Create a data-driven strategy to unlock exponential growth

With the power of the modern data analytics stack under the hood, businesses can drive growth, skyrocket revenue, and increase customer loyalty by making decisions backed with actionable insights.

Extract & Load
Data Storage
Transformation tool
Data Orchestration tool
Data Dictionary

Modern data stack for revenue operations

Automate omnichannel marketing analytics and reporting, no matter the amount and complexity of your data. Shift from data heavy-lifting towards in-depth insights and fast experimentation.

New Way | Modern Data Stack

No-code platform
Extract & load
Transform
Normalize
Analysis-ready data

Old Way | Modern Data Stack

⚠️
Up to 10 different tools
⚠️
Requires engineers
⚠️
Requires DevOps
⚠️
Slow time-to-insights

Create a data-driven strategy to unlock exponential growth

With the power of the modern data analytics stack under the hood, businesses can drive growth and skyrocket revenue.

Improvado helps revenue teams understand where to invest their dollars and how to multiply them.

Extract & Load
Data Storage
Transformation tool
Data Orchestration tool
Data Dictionary

Centralize all your marketing and sales data in one place

Connect 300+ data sources with zero code.
Load analysis-ready data to your data warehouse.
Visualize data in any BI or Analytics software
Move faster with end-to-end Customer Success
Explore integrations

Leave the data transformation to Improvado

Use Improvado’s data transformation tool to perform the simple or complex data transformations your business needs.

Data transformation

Get ahead of the curve with precise revenue attribution

Uncover all touch points on the Customer Journey.
Derive CACs for cohorts of successful customers.
Acquire successful customers and boost ROI.
Get ready for ML and Predictive Analytics.
Benefit
Benefit
Benefit
Book a demo
Automated data normalization via Marketing Common Data Model

MCDM — your fast lane
to enterprise-grade marketing analytics

Marketing Common Data Model (MCDM) allows you to:

Get up and running with omnichannel analytics in days.
Add more channels to the analysis in a few clicks.
Get a holistic perspective into your performance with a pre-built dashboard in Data Studio.
Start asking your analysts more complex questions to get deeper insights.
Book a Demo
Explore full story
Improvado Helps ASUS Take Full Control Of Their Global Marketing Data
80-100
Hours per week
IT resources savings
30%
Marketing resources
saved annually
Jeff Lee
/
/
Head of Social & Marketing Data
"Improvado saves about 90 hours per week and allows us to focus on data analysis, rather than routine data aggregation, normalization, and formatting."
Explore customer stories →

Highlights from the blog

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12 Best Marketing Dashboard Examples and Templates [2022]

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Top 25 Best Database Management Software in 2022

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Top 17 Marketing Analytics Tools and Software for 2022

Automate your entire marketing reporting

Save your team 27% of time
Get reports you can trust
No vendor lock
Book a call
Problem

Marketers spend 27% of their time on manual reporting

Instead of analytics they have to export spreadsheets and join data. With so many campaigns running it drives friction and inaccurate reports.
By automating marketing analytics you empower your team ask more questions and get more answers. This lead to a higher marketing performance in the long run.
Dashboard mockup

Your shortest path to advanced marketing analytics

Improvado comes with customizable connectors, dashboards, and reports. We already ensured the data quality, so you won't have to.

Improvado saves about 90 hours per week and allows us to focus on data analysis, rather than routine data aggregation, normalization, and formatting.

Jeff Lee
Head of Marketing Data

With Improvado, we track various custom metrics such as CAC over certain channels instead of typical bounce rate and default sales metrics

Brian Russel
Head of Design, Layers

Ready to activate your data?

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Solution

No more black boxes

You have full control over each step of data flow and attribution.
You can back up, migrate or retrieve data at any time.
Data ownership is yours — no vendor lock.
You get entirely transparent reporting and keep complete ownership over your data. You know everything that happens after data comes out of an ad platform and down to your dashboard.
Cross-channel
mapping
Data
Deduplication
Naming
convention
Extract
Transform
Centralize
Analyze
300+ Data sources & Destinations

Centralize all your marketing data

Best granularity on the market.
Custom integrations upon request.
Flat file ingestion available.
Data delivery SLA-guaranteed.

Ready to activate your data?

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Dashboard mockup

Get an analytics partner, not just a software

Improvado goes from vendor to partner with customization services. We liberate marketers from both data hassles and needs to fight for internal IT resources. Our team of marketing analysts has been through hundreds of projects in a dozen of industries.

Professional Services operates as an extension of your team and solves any issues at any point of your data pipeline: from extraction to visualization and beyond.

End-to-end marketing analytics
for Healthcare

Handling ePHI/PHI data? Improvado complies with HIPAA, provides cross-device identity resolution, and delivers enhanced returns on marketing investments for your omnichannel efforts.

HIPAA

Health Insurance Portability
and Accountability Act

Contact us to hit your revenue goal faster

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Free onboarding
Free marketing stack analysis