Join us for a two part webinar where you'll learn the best ways to stay on top of cross-channel and landing page optimizations.
Watch the WebinarHow to Optimize Your Marketing Campaigns to Maximize Conversions
As marketers, we want to get the most bang for our buck. Squeeze the most conversions out of every dollar.
How do we do this? We optimize.
In this session, you will learn:
We optimize both our ads and our landing pages.
Yet, the average landing page bounce rate is still 70-80% (eeek!!)
The reason for this alarmingly high bounce rate? Lack of post-click optimization.
An optimized ad is important, but that's not where the conversion occurs.
Improvado partnered up with the landing page experts over at Instapage, for an educational webinar loaded with tips.
Webinar
Hailey Friedman is a co-founder, writer, and blogger at Growth Marketing Pro. She helps startups grow faster with fewer efforts invested. Hailey shares her experience in growth marketing on the Improvado blog.
Ginny Tonkin loves helping marketers maximize their ROI by getting the most out of their post-click experiences. A product marketer, she leads Instapage’s webinar efforts. Instapage is the post-click optimization platform for increasing digital advertising conversions.
She has 5 years of international experience, including nearly 4 years working in Beijing. Fun Fact: She won first place in her Pennsylvania high school speech league for radio announcing.