Sep 20, 2018
Webinar

How to Maximize Conversions with Optimization

Join us for a two part webinar where you'll learn the best ways to stay on top of cross-channel and landing page optimizations.

Watch the Webinar
Description

How to Optimize Your Marketing Campaigns to Maximize Conversions

As marketers, we want to get the most bang for our buck. Squeeze the most conversions out of every dollar.

How do we do this? We optimize.

In this session, you will learn:

  • The biggest optimization mistakes & pitfalls-- and how to avoid them
  • How to quickly spot red flags within your paid ad campaigns
  • How to increase conversion rates on your landing pages
  • One quick trick that will save you 20+ hours per week

We optimize both our ads and our landing pages.

Yet, the average landing page bounce rate is still 70-80% (eeek!!)

The reason for this alarmingly high bounce rate? Lack of post-click optimization.

An optimized ad is important, but that's not where the conversion occurs. 

Improvado partnered up with the landing page experts over at Instapage, for an educational webinar loaded with tips.

Cost
FREE
Date and time
Sep 20, 2018
11:00 am
Location

Webinar

Hailey Friedman

Hailey Friedman is the Head of Marketing at Improvado - a tool that helps marketers instantly collect all their data into one place, which means no more manually reporting.

She's also Cofounder of GrowthMarketingPro.com

Ginny Tonkin

Ginny Tonkin loves helping marketers maximize their ROI by getting the most out of their post-click experiences. A product marketer, she leads Instapage’s webinar efforts. Instapage is the post-click optimization platform for increasing digital advertising conversions. 

She has 5 years of international experience, including nearly 4 years working in Beijing. Fun Fact: She won first place in her Pennsylvania high school speech league for radio announcing.

Hailey Friedman

Hailey Friedman is the Head of Marketing at Improvado - a tool that helps marketers instantly collect all their data into one place, which means no more manually reporting.

She's also Cofounder of GrowthMarketingPro.com

Ginny Tonkin

Ginny Tonkin loves helping marketers maximize their ROI by getting the most out of their post-click experiences. A product marketer, she leads Instapage’s webinar efforts. Instapage is the post-click optimization platform for increasing digital advertising conversions. 

She has 5 years of international experience, including nearly 4 years working in Beijing. Fun Fact: She won first place in her Pennsylvania high school speech league for radio announcing.

Hailey Friedman

Head of Marketing
Improvado

Ginny Tonkin

Product marketer
Instapage