tray.io alternatives for marketing teams

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Looking for the best alternatives to the tray.io? Here is the list of top 10 competitors of the tray.io in 2021 with a brief review of their pros, cons, and pricing.

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tray.io alternatives for marketing teams

Looking for the best alternatives to the tray.io? Here is the list of top 10 competitors of the tray.io in 2021 with a brief review of their pros, cons, and pricing.

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tray.io alternatives for marketing teams

tray.io alternatives for marketing teams

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Top alternatives

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

Website:
https://improvado.io
Year founded::
2016
Company size:
50-200

Improvado

Improvado is a tool built by marketers, for marketers to get all their data into one place, in real-time, with automated dashboards and reports.

https://improvado.io

Improvado

Improvado is an ETL platform that helps businesses wrangle data across platforms (and in various formats) into uniform, useful and meaningful insights. This simple and intuitive platform eliminates the need for developers to help you implement it or make changes.

You can choose to view your data inside the Improvado dashboard, or you can extract it, download it and send it to a data warehouse or visualize it.

Visualisation platforms supported: Tableau, Looker, Power BI, Qlik, Chartio, Metabase, DOMO, Sisense, Google Data Studio.

Databases supported: MS SQL, MySQL, PostgeSQL, Snowflake, BigQuery, Amazon S3, Amazon Redshift.

Pros:

  • Build stunning dashboards in the visualization platform of your choice (Data Studio, Tableau, Looker and many more).
  • Get all your marketing data in your own database.
  • Speed up decision-making with hourly data updates.
  • Get access to unsampled data from Google Analytics.
  • View ad creatives from within your dashboard.
  • Reduce manual reporting time by 90%.
  • Build robust data pipelines without a single line of code.
  • Full support with a customer service rep included.
  • Flexible setup of custom integration parameters: dynamicmetrics, attribution window, historical data loading, frequency, etc.

Cons:

  • Some of the more granular features can be a bit complicated, but support is great about walking users through them.
  • In order to get your dashboards and reports visualized in exactly the way you want, there may be some initial back and forth with your customer support rep.

Improvado Pricing

Improvado is customized for its users. The best way to customize the platform to your specific needs and receive pricing details is to set up a call with them.

Improvado Connectors

Improvado has 200+ Integrations with plans to grow to 500 by the end of 2021. Don’t see what you need? They will build out custom integrations for any data source you request.

Reviews

Its amazing how Improvado had the ability to get us the data we need. I highly recommend anyone looking to aggregate their data to use Improvado.

Alex C
CEO at PenPath

Its amazing how Improvado had the ability to get us the data we need. Simply put, we need to have a lot of flexibility in this industry. I highly recommend anyone looking to aggregate their data to use Improvado.

They really have been a major part of our success and the people there are great to work with.

Improvado provide a reliable foundation that are building our business on top of. The kind of partnership we have with them has truly paid off.

Read the case study

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. This has saved us an incredible amount of time and money.

Brandon T.
Head of Product at PenPath

Improvado has the most expansive list of connections of any marketing ETL tool I've reviewed. In addition to what the tool already brings in, you can also work with their team to bring in additional or custom connections, as well as any specific dimensions and measures you might need.

Improvado is the most customizable marketing ETL you can use. I highly suggest this for companies/organizations that rely on both standard data sources/metrics as well as custom connections.

With Improvado, we are able to provide marketing analytics as a service at scale. We have reduced our need for in-house developers and can rely solely on Improvado to feed us our clients' data. This has saved us an incredible amount of time and money.

Read the case study

Improvado really saves a lot of time regarding the setup of big data sets

Alexander F
Online Marketing Trainee

Improvado really saves a lot of time regarding the setup of big data sets.

Read the case study

Try Improvado

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Year founded:
2012
Company size:
50 - 200
Year founded
2012
Company size
50 - 200

tray.io

tray.io is the most advanced integration platform for connecting up the tools you use every day

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2012
Company size:
Year founded
2012
Company size

UIPath

UiPath is a leading Robotic Process Automation vendor providing a complete software platform to help organizations efficiently automate business processes.

Company rating
4.0
out of
5
Easy to setup
3.5
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2009
Company size:
10 - 50

Vertify Inc.

http://vertify.com
Year founded
2009
Company size
10 - 50

Vertify Inc.

Vertify data intigration tools & integration platform provides pre-built integrations between Marketing Automation & customer data for businesses.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2010
Company size:
50 - 200
Year founded
2010
Company size
50 - 200

WorkFusion

WorkFusion is a leading vendor of Intelligent Automation solutions combining AI, RPA & machine learning capabilities for business process automation.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2018
Company size:
1 - 10
Year founded
2018
Company size
1 - 10

Wyzebulb

Connect your cloud applications in minutes. Automate your workflow. Run email and SMS Marketing campaigns. No coding required - Get Started for FREE

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2010
Company size:
10 - 50
Year founded
2010
Company size
10 - 50

Youredi

Youredi is an easy integration service which enables information flows between applications and customers. Integration made easy - read more!

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

Cons

Pricing

Alternatives

Year founded:
2011
Company size:
50 - 200
Year founded
2011
Company size
50 - 200

Zapier

Connect over 650 apps and automate workflows. Zapier moves data between your web apps automatically, so you can focus work that matters.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
4.5
out of
5

Pros

Cons

Pricing

Alternatives

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

Year founded:
2016
Company size:
10 - 50

Stitch

Stitch is designed for rapidly moving data. The platform is developer-focused and utilizes the cloud. Users can aggregate data from anywhere, thanks to the cloud-first model, in a matter of minutes.

https://www.stitchdata.com/
Year founded
2016
Company size
10 - 50

Stitch

Stitch data is a cloud-based, open-source platform that allows organizations to rapidly move date and connects all their data sources like databases and other applications. This makes all their data available in any destination of their choosing, like a cloud data warehouse.

Its integrations include the following:

  • Databases like Amazon Redshift, Google Cloud, Microsoft Azure SQL Server, and Microsoft SQL Server.
  • Marketing tools like Salesforce, HubSpot, Google Ads, and Freshdesk.
  • Storage solutions Like Google Drive, Microsoft Azure, Amazon S3, Mongo DB.
  • Analytics tools like Apache spark, Jupyter, and Magenta.

Its key features include the ability to connect an entire ecosystem, performance tracking, data transformation, data quality, and orchestration features.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Many integrations with databases and SaaS products
  • Quick setup

Cons

  • Learning curve for the user interface is difficult on the front end
  • Some integrations may need to be re-synced from time to time

Pricing

Stitch offers a range of plans, from free to $1,000 per month. There is also an enterprise plan with custom pricing.

Alternatives

Xplenty is another ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

Year founded:
2012
Company size:
10 - 50

Xplenty

Xplenty is another ETL marketing tool. It’s marketing platform allows you to integrate, process and prepare data for analytics on the cloud.

https://www.xplenty.com/
Year founded
2012
Company size
10 - 50

Xplenty

Xplenty is a cloud-based data integration solution that simplifies the reading, processing, and preparing of information from various databases and integrating it with a wide variety of business applications.
Xplenty has 190 Integrations.
It integrates with:

  • Databases like Amazon RDS, Amazon Redshift, Google Cloud, Microsoft Azure SQL Database, and Oracle.
  • Marketing tools like Airtable, Asana, Google Drive, and HubSpot.
  • Storage solutions like BigQuery, MariaDB, MongoDB, Vertica, Oracle, MS SQL, PostgreSQL, IBM DB2, MemSQL, Snowflake, Redshift, RDS, Cloud Spanner, Aurora.
  • Analytics tools like Google Analytics, Amplitude, and Buffer.
  • Visualisation platforms like Chartio, Looker, Periscope Data, Qlik.


Its key features include data preparation, pipeline design, job progress tracking, activity monitoring, data transformations.

Company rating
4.4
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Easy to navigate graphical user interface
  • The software is segregated into multiple useful segments which include:
  • Dashboard
  • Expression editor
  • Schema
  • Reporting tool

Cons

  • Users would benefit from a nested API capability if included in the software.
  • Error messages are not always descriptive enough.
  • Incremental data transfer can be a challenge

Pricing

Alternatives

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

Year founded:
2014
Company size:
1 - 10

Blendo

What is Blendo? Blendo is a self-serve data integration tool that connects data from cloud databases and apps to a data warehouse, such as BigQuery or Amazon Redshift, for analytics.

https://www.blendo.co/
Year founded
2014
Company size
1 - 10

Blendo

Who should use Blendo?

Blendo is good for both non-technical and technical marketing teams alike, enabling easy access to cloud data. The platform provides analytics-ready data from a variety of sources, such as NetSuite, Zendesk, Pardot, and Salesforce within minutes and with zero maintenance.

Company rating
4.0
out of
5
Easy to setup
4.0
out of
5
Quality of support
3.5
out of
5

Pros

  • Easy to use
  • Helpful customer support
  • No engineer assistance needed

Cons

  • Sometimes pipelines need some maintenance
  • Not as flexible to change parameters for integrations after the initial setup
  • Doesn’t offer as many database connections as some competitors
  • Importing data the first time can take a while

Pricing

Blendo doesn’t provide any pricing information on their site, so you will need to contact the company for a quote. There is a 14-day free trial offered.

Alternatives

Get all your marketing data in one place

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