Instantly Connect Advertising Data 
to Tableau

Stop wasting development time on building API integrations.
Use Improvado's SQL access to all your advertising data.
Get Started Today

Use Improvado's Unified API/SQL access 
for all Advertising Platforms

Over 50 integrations empower your marketing team to use their favorite tools
to map data, build and visualize custom reports and more.

Build Visualizations in Tableau With All Your Data

OVERVIEW PLATFORMS LEVEL
View a summary of platform-level performance metrics.
FACEBOOK PERFORMANCE
View Facebook account performance metrics by campaign, by adset, and by ad name.
ADWORDS ACCOUNT PERFORMANCE
View Adwords account performance metrics by date and by adset.
ADWORDS KEYWORDS PERFORMANCE
View Adwords account performance metrics by keyword.
BING AD GROUP PERFORMANCE
View Bing account performance metrics by date and by adset.
YOUTUBE CAMPAIGN PERFORMANCE
View YouTube performance metrics by date and by campaign.
OVERVIEW PLATFORMS LEVEL
View a summary of platform-level performance metrics.

Use Predefined Templates

Ad Campaign Templates for Tableau use these predefined templates to start using your data in Tableau right away.
Template Overview Platforms
Facebook Performance
Adwords Account Performance
Adwords Keywords Perfomance
Bing Adgroup Perfomance
YouTube Campaign Performance

Skip SQL, Map and Transform data with just a few clicks

Get raw data

The mapping data that you specify in the mapping tables is based on your business needs.

Compare cross-channel metrics

Once aggregated, side-by-side comparisons of important cross-channel metrics can be used to address some of your biggest business decisions.

Change Attribution models

Set your rules, and define how credit for sales and conversions is assigned to touchpoints in conversion paths.

Map Google Analytics data with Advertising data

Google Analytics provides APIs to collect, configure, and report on user-interactions with your online content.

Create integrations once and never again

Stop wasting development time on building API integrations. Use Improvado's SQL access to all your advertising data.
Get Started Today

Trusted By Companies Across Every Industry

"Improvado has saved us countless hours of tedious manual work, freeing us up to focus on what’s really important! We’d happily recommend Improvado to anyone looking to streamline their reporting."
Amauri Campos 
VP of Marketing
"Improvado has changed the way we help our clients by allowing us to focus more on strategy and less on manual tasks. With the help of their Automated Spreadsheets, we're able to analyze our client's information in real-time and make optimization decisions much more quickly. Their platform saves our team a tremendous amount of work each month and is fully customized to our needs.  Not to mention, the Improvado team makes the transition to their products super seamless and easy."
Salar Salahshoor
OnlySky Founder and CEO
"Aside from strategic optimizations, one major impact on success was the use of the API aggregation platform, Improvado. This tool allowed Impulse Analytics to aggregate data from multiple acquisition channels (Facebook, Google, etc...) fast, leading to more optimization opportunities. With the help of Improvado, we could have more benchmarks and comparisons to drive strategy. We easily tracked campaign performance on a daily basis through a detailed automated spreadsheet report and could deliver critical learnings and next step recommedations to Remind twice a week."
Vincent Chevalier
Impulse Analytics
CEO